What’s Your Donor Data’s Legacy?

Policy Workshop Brussels: “Raising Standards, Declining Trends? Operating Environment for Civil Society in Enlargement Countries” (07.09.2016)
August 12, 2016
Think Tanks and Their Corporate Funders: Who’s Selling What?
August 15, 2016

The most important fundraising tool you have at your disposal is your donor database. It is your organization’s history. It can tell you who your friends and most loyal supporters are. Through thick and thin it sticks with us and makes it possible for us to be effective fundraisers. It should be our best friend, but most fundraisers don’t respect it and couldn’t tell you a thing about its history. More information is available here.
Source: Bloomerang

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